The Challenge
The Portland Trail Blazers needed a fresh collection of vintage-inspired apparel graphics for their team store that would celebrate the franchise's rich history while appealing to modern fans.
The Solution
I developed the Franchise Collection featuring retro-styled graphics that honored the team's legacy, using vintage typography and distressed textures that evoked the glory days of Blazers basketball.
The Results
The collection resonated strongly with fans seeking authentic, heritage-inspired merchandise, becoming a successful product line in the team store.